Homeopathic Weight Loss Product Has Fastest Growing Sales in Dynamite History - PR Web (press release)
Meridian, Idaho (PRWEB) August 29, 2011
A homeopathic, herbal weight loss product, called "180," is achieving the fastest growing sales of any item ever introduced by Dynamite Specialty Products.
The basis of the weight loss program is a proprietary combination of homeopathics and herbal extracts that have been credited with breaking the cycle of food addiction, cleansing the body of food toxins and making it easier to reintroduce a clean, healthy diet. The formula is designed to help the body burn stubborn fat reserves that have been resistant to traditional weight loss programs.
Why did Dynamite decide to add a product that stimulates weight loss, a field that some might consider overcrowded?
The most important consideration was customer demand. "People wanted an all-natural weight loss product that works," said Callie Novak, Dynamite CEO. "Even though there is a lot of competition, most weight loss products don't work well and most contain harmful ingredients. Because we work with people who already know and trust our products, we had an automatic audience. All we had to do was to make sure the product works."
Dynamite is a fourth-generation, family-owned network marketing company that long has made vitamins and nutritional supplements. In addition to products intended for human consumption, it makes food and nutritional supplements for horses, dogs, cats and most members of the animal kingdom.
Dynamite followed its usual procedure of first testing the products on the owners, employees and their families, just as employees volunteer to try animal products first on their own beloved pets.
Chief Executive Officer Callie Novak and Chief Operating Officer Jos Zamzow each lost 30 pounds. Roger Glave, a Dynamite distributor from Caldwell, Idaho, lost 65 pounds in a three-month period. All three have kept the weight off.
"Once we had tested several formulas, we decided on the one that worked best," Novak said.
"Sales have increased about 11 percent a month during the eight months we have sold 180," Novak said. "Once people lose the weight, they don't need the product any more. So we attribute the increase in sales to word-of-mouth success stories inspiring new people to start a weight-loss program.
"Our 180 helps stave off hunger pangs that a restricted diet may cause and it helps create a feeling of well being," Novak said. "With the introduction of 180, thousands of extra calories begin to flood the system from the abnormal fat being metabolized.
"We chose the name '180' because we realize that people with excess weight need to change their lifestyle and eating habits on an ongoing basis," Novak said. "It's a 180-degree turnaround. In addition, 180 helps break the cycle by resetting the hypothalamus, which controls appetite.
"Adding a weight-loss product was a natural fit for us," she continued. "We are all about promoting health, yet many of our distributors and customers were finding it hard to maintain a healthy weight."
Dynamite differs from other weight-loss programs because of the additional herbs included to help the body cleanse itself. Among them are the following:
- Larch flower essence supports a feeling of greater potential, confidence and a release from self-limiting behavior and beliefs.
- Borage flower essence enhances feelings of encouragement and balance.
- Eleuthero root assists in reducing inflammation and supports the liver as it eliminates toxins.
- Burdock root aids the body's filtering organs: liver, kidneys, and lungs.
- Red clover herb supports the heart, lungs, liver and blood.
- Guggal gum aids the thyroid in overall function, and with respect to metabolism. In Ayurvedic medicine, its uses consist of aiding in cleansing blood vessels, reducing inflammation, avoiding obesity and digestive disorders, and easing joint pain.
- L-carnitine has been proposed as a therapeutic treatment for many conditions because it helps reduce oxidative stress. In addition, L-carnitine also is a nutrient that helps the body turn fat into energy.
All Dynamite products use only natural ingredients, made in the United States for better quality control. Throughout its history, Dynamite has always looked at alternatives to animal by-products, antibiotics, chemical preservatives, fumigants, artificial coloring and other additives that have later caused health problems. Its manufacturing processes for animal feed are so stringently controlled that Dynamite has a separate mill to produce feed for herbivores, such as horses and poultry that are especially sensitive to contamination from meat needed by other species. Mills are located in Idaho and Iowa.
Additional information on weight-loss programs and other products is available at DynamiteSpecialty.com or by calling 800-697-7434.
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29 Aug, 2011
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